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EGC's Marketing Edge Podcast | Episode 2

Leveraging remnant media for an improved ROI

Discover how remnant media, with its cost-effective nature, may hold the key to reaching target audiences more efficiently. In this episode, our special guest Angela Mertz, EGC’s VP of integrated media, shares her strategic insights on leveraging remnant media for an improved return on investment (ROI). Tune into the EGC Marketing Edge podcast for the latest digital marketing news, performance marketing tips, and creative problem-solving skills you need to stay ahead in the dynamic world of marketing. Let’s sharpen our marketing edge together.

Published on: July 20, 2023

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