Agency News

On Thursday, September 26, 2019, EGC Group held a private event at The Space in Westbury, NY. The fireside chat and panel discussion with Facebook’s Global Director of Partnerships, Brett Prescott, covered the top performance marketing trends every marketer should be planning for in 2020.

October 22, 2019 (MELVILLE, NY) – EGC Group, a New York-based, full-service digital and marketing agency, happily announces the hiring of three new members to its staff – as well as a returning employee (aka a "boomerang").

Congratulations and welcome to the following members at EGC...

Five new clients have hired EGC for marketing services. They are…

As more and more marketers seek real time, relevant, organic and on trend PR, social media and video solutions, EGC has expanded our in-house PR and video solutions with a real-time marketing solution program. A blend of brand journalism, organic content, video marketing and PR, this combined service allows brands to move at the real-time pace of the consumer. We’ve added in-house brand journalists and have expanded our on demand video technology and studio.

For more information, give us a call at 516-935-4944.

Meet our new Public Relations Video Manager, Chris Collora, who will be leading this team.

EGC Group held a private client event at The Space in Westbury, NY, this week entitled “Performance Marketing 2020.” The event was moderated by EGC President Nicole Larrauri, and featured Facebook’s Brett Prescott, Director of Global Partnerships, as well as a panel of EGC experts discussing Facebook and digital marketing trends for 2020.

August 27, 2019 (MELVILLE, NY) – EGC Group, a New York-based, full-service digital and marketing agency, eagerly announces the hiring of four new members to its staff.

The EGC and Granite and TREND Transformations teams wrapped up a four-day video and photography shoot in Florida last week for a new campaign entitled: “Janet from Granite and TREND Transformations.” The campaign, which will include television, radio, print, and social media, will launch nationally later this year.

EGC presented digital programs and helped organize long-term client Emerging Vision’s franchisee conference in Banff, Canada this week.

With over 7,300 breweries across the country (and another 3,000 currently in the planning stage), it’s getting harder and harder to stand out from the competition. In addition to having to nail a delicious and unique line of brews, design and marketing of each beer has become critical to a brewery’s popularity and success.

The Telly Awards are the premier awards competition to honor the best creative work in TV and cable, digital and streaming, and non-broadcast productions. And EGC recently won three Silver Telly Awards for some innovative creative work. The winners were…

EGC CEO, Ernie Canadeo, was honored by Child Abuse Prevention Services this week for his philanthropic work to prevent child abuse and specifically childhood bullying. In his speech, he noted how cyber-bullying has made bullying more insidious with the prevalence of social media and messaging among young people, and the importance of educating children in schools about how to identify and report it.

Always Compassionate Home Care

Always Compassionate is a new organization that represents the merger of several prominent home health care organizations into what will be New York’s leading home health care provider. To launch this new venture, Always Compassionate selected EGC to build their brand, along with a website as a hub for patient information and employee recruitment.

In the episode entitled, “The Art of Branding Craft Beer – Interview with Jim McCune of EGC Group,” Jim chatted for over a half-hour with podcast hosts Jonathan and Sean about what it takes to market a good brew, and his job at EGC Group. Listen to the podcast here!

“What do you do at work, Mom?” Many working mothers have heard – or will hear – their little ones ask this question.

I recently had the honor of speaking at the NYIT/ListNET’s Artificial Intelligence Conference, which included speakers from Amazon, IBM, Zebra Technologies, and Northwell Health, among other companies.