Agency News

CEO of Reservations.com, Yatin Patel, discusses their company's comeback from the setback. 

Nicole Penn was among a group of professionals quoted in a recent Newsday special report that forecasted the challenges Long Island businesses can expect in the gradual phase to reopen.

Find out how the pandemic has affected the way people search as well as how to prepare your business for the post-COVID digital landscape.

Motivational business speaker, Bob Phibbs ("The Retail Doctor")covers topics that are relevant to the reopening of the marketplace.

How to effectively strategize messaging, content and delivery, and media options in the post-COVID world.

As the COVID-19 pandemic continues to impact the world, EGC Group recently came to the aid of a well-known local nonprofit, the United Way of Long Island, with a pro bono campaign – #BornUnited – consisting of a variety of promotional materials that included video, social media, print, and radio messaging.

Always Compassionate – a leading home healthcare provider with locations across New York State – is the newest client of EGC to join Raydeus, EGC’s online listing management platform that helps businesses be voice search-ready and reach top rankings in search marketing.

Leveraging Artificial Intelligence, Augmented Reality and Machine Learning in a Pandemic.

EGC Group is proud to partner with Gerber Finance Inc. as agency-of-record for digital marketing services to include website development, content creation, inbound marketing and video/podcast content through the EGC Content Studio.

A panel discussion with leading C-Suite executives that covers the learning in leadership from the pandemic.

Twice a year, Vaughn College welcomes students who wish to pursue careers in engineering and technology, management and aviation to its Open House. Due to the pandemic of the COVID-19 coronavirus, Vaughn, like every other institution, had to change course for its planned Open House for the spring season. Enter the virtual tour.

With Special Guest: Bob Phibbs – “The Retail Doctor”

Date: Thursday, April 9 at 1 p.m. EST - PAST EVENT

Angela Mertz, Vice President of Integrated Media at EGC, was among a group of professionals featured in a Newsday article on the trials and challenges of working remotely during the coronaviraus lockdown.
Read the complete article here.

Communication is more important than ever right now and we're here to help you.

A thoughtful discussion on what to plan, budget and allocate now for a comeback.

Meet Doug Bartow, Senior Art Director at EGC Group. He has won four Retail Ad Council awards and has been the brains behind many retail campaigns you’ve seen.

February is American Heart Month, when the nation comes together to bring awareness to the issue of women and heart health, and EGC’s President Nicole Penn was honored at the American Heart Association’s (AHA) 19^th Annual Long Island “Go Red for Women” Luncheon for her commitment towards reaching the goal of reducing death and disability from cardiovascular disease and strokes in women, while improving the cardiovascular health of all Americans. 

EGC president Nicole Penn was one of five experts included in a recent “Media Village” article on the most effective methods of branding via traditional media.