EGC’s Christina Botte Featured in Newsday

Christina Botte, EGC’s Director of Social Media, was interviewed by Newsday about Instagram’s focus on Instagram Reels, and how it can help marketing campaigns.

Newsday.EGC News PostChristina discusses the differences between Instagram Reels and TikTok, and the challenges that marketers and creatives have in getting a message across within a limited amount of time—60 seconds to be exact.

Here is the complete Newsday article