Newsday: Small Business: Racing to deliver the goods in the era of Amazon Prime
Amazon Prime has been a game-changer in the buying, selling – and above all – fast and efficient delivery of merchandise. As a result, small businesses have had to up their game in attempting to keep up with larger, well-known brands. EGC President Nicole Larrauri offered insights on the new customer-merchant relationship, ranging from what people are willing to pay extra for to maintaining open communication.