EGC Article on Franchises Picked Up by Two Publications

EGC President Nicole Penn wrote an article on how to grow a franchise that is running in two online publications: Small Biz Daily and Street Fight.

Nicole’s article, entitled “5 Best Ways to Market Your Growing Franchise,” emphasizes how the days of developing franchises have changed, thanks to the rapid rise and application of digital technology. Customers today, for instance, will find information about a business even before they visit its particular website via a basic “zero click” Google search. Additionally, all communications and transactions between customer and franchise must be as seamless as possible, and provide content that is correct and consistent, among other considerations.

Have you been considering building a franchise for your business? Read Nicole’s complete article, either in…

Small Biz Daily.EGC BlogClick here



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