Agency News

“What do you spend too much money on?” This universal question was the springboard for the new influencer campaign created by EGC for client Jovia Financial Credit Union.

Get a look at an eye-catching social media campaign for KISS Products’ imPRESS® Press-On Falsies®.

Please join us in welcoming Calista Zahos to EGC. Having previously served an internship here, Calista has been hired as Junior Marketing Coordinator.

A Sterling Optical franchisee—a division of EGC client Emerging Vision—won an award at the Transitions Academy meeting in Orlando, FL.

On Thursday, May 18, Nicole Penn, President and CEO of EGC, moderated a panel to educate attendees on the benefits of artificial intelligence (AI), the risks involved, and how people should embrace—not fear—this technology.

The CBMAS (Craft Beer Marketing Awards), created by EGC Group, just completed its annual presentation. Although this was the fourth year, there were many “firsts.”

Learn how EGC helped client KISS Products promote its latest lineup—imPRESS® Press-on Falsies™—in an out-of-home campaign (OOH) that is truly impressive!

The EGC Group was among the agencies listed in a recent AdWeek article which reported on partnership, campaigns, and service launches. In EGC’s case, it’s all about EDGE.

With AI applications such as ChatGPT projected to impact at least 80% of the U.S. workforce by 2024, it is no surprise that AI is quickly gaining traction as a game-changing technology. Despite the hype, it’s also one of the most misunderstood and misapplied tools.

Long Island Business News has just published a feature about EGC’s new proprietary analytics tool: EGC EDGE™.

EGC’s Content + Creator Studio leads the way to help brands like Jovia produce authentic, creative, and engaging videos that helps win new members and customers.

EGC is proud to announce an exciting new analytics tool to help businesses keep ahead of the competition.

EGC revisits the amazingly successful integrated campaign that we launched for client Digital Wellness and the team at Mayo Clinic Diet.

A lot of exciting things are happening at EGC, including client partner events and a new analytics tool.

EGC just launched an eye-catching social media video that shows why Long Island Business News voted us as “Best Place to Work.”

As “Women’s History Month” draws to a close, EGC proudly presents this video which was created for Vaughn College to encourage women to enter the aviation field.

EGC President Nicole Penn published an article offering guidance to digital marketers on how to adapt to changes that accompany AI-powered search.

EGC is pleased to welcome our newest team member, Mackenzie Smith, who will be serving as Account Manager.

TikTok, that social media favorite, is at the center of much controversy. Nicole Penn, President of EGC, talked with Media Post about the possible ban of TikTok in the U.S. and its impact on marketing.

EGC is proud to announce that Chris Canadeo, our Director of Analytics, has been chosen to participate in Tribe Global’s Rising Stars Program.