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Cosette Pharmaceuticals technician

Cosette Pharmaceuticals

Brand Repositioning

Client Background

Cosette is a U.S.-based pharmaceutical company that is comprised of a diverse topicals and dermatology portfolio and a growing branded pharmaceuticals business.

Cosette eventually acquired the rights to eight branded commercial products from Daiichi Sankyo Company, Ltd., a Japanese pharmaceutical company. In anticipation of such a major announcement about an equally major achievement, Cosette enlisted the expertise of EGC for guidance.

Immediately, EGC went to work on a new brand repositioning campaign, which included a refresh of Cosette’s current website, public relations services, and LinkedIn support.

EGC designed and implemented a new, modern homepage to help elevate the Cosette brand and highlight its diversified portfolio of products. Additionally, EGC provided LinkedIn campaign assets, along with a corporate brand kit for future postings.

Cosette Pharmaceuticals website on devices

EGC designed and implemented a new, modern homepage to help elevate the Cosette brand and highlight its diversified portfolio of products.

Cosette Pharmaceuticals LinedIn promotions

Additionally, EGC provided LinedIn campaign assets, along with a corporate brand kit for future postings.

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