EGC Weekend Reading 10/18/13
Welcome to Weekend Reading,
This week’s edition is focused on helping you have more productive meetings and giving better presentations.
We’ve all sat through and most likely given presentations, and are probably the first to admit we could do it better. Our first article outlines things not to say during your presentation to make it a better experience for you and your audience.
So you have a terrific meeting, everyone is excited and on board with your brilliant new strategy; the meeting ends, everyone leaves, and then nothing happens. Learn how to make sure people carry out what they need to after the meeting.
There is a business adage that says that a week after your presentation, people will remember almost everything about your presentation except what you actually said. Don’t take it personally, but it’s true. They may remember what you wore, how you dressed the room, the chemistry between your team members, but rarely what you actually said…unless you tell a good story. Our third article teaches you the art of good business storytelling.
Have a great weekend.
Eight Things Not To Say During a Presentation
Leadership and Learning
by Kevin Eikenberry
October 7, 2013
We have all sat through many presentations in our professional lives. Unfortunately far too many of them are, shall we say, “less-than-awesome”. Unfortunately, we see some of the causes for failures over and over. In other words the wrong things get repeated by those who aren’t thinking, or don’t know any better.
With that in mind, here are some things you have likely heard in many presentations, that aren’t worth repeating – and why. So without any further setup, here are eight things not to say in your next (or any) presentation.
A crucial observation to effective presentations may be found in the second “what not to do” paragraph: “you are intimately aware of the point…We on the other hand are seeing…for the first time.” Whether it is due to inexperience or laziness, beware of presuming that the audience you are addressing already knows or has an idea of what your presentation is about. A fine line between effective practice and laser-like focus (getting your message across understandably and directly), must be balanced with the ability to be flexible (what, for instance, is the backup plan if any electrical equipment does not work?). One suggestion: previewing your presentation before one or two co-workers and ask for a critique (which is different from criticism, so don’t panic).
The 7 Worst Ways To End A Meeting
You may run a great meeting, but if you're doing any of these seven things at the very end, you're wasting your efforts and your employees' time.
by Bruna Martinuzzi, Author, Presenting with Credibility: Practical Tools and Techniques for Effective Presentations
October 11, 2013
As the English proverb goes, "Time is the soul of business." What are the biggest time thieves in business? Research shows that, next to conversations at the water cooler and computer and software problems, meetings are the biggest culprit. They are an insidious productivity killer for small-business owners.
Well-conducted meetings can lead to enhanced communication and greater buy-in and consensus. However, many meetings fail to achieve objectives because the person running the meeting didn't plan the end properly. Do you do any of the following at the end of your meetings?
As you can see, there is more to conducting a meeting (and getting the intended results) than by effective speeches and dynamic presentations. The points covered in this list may be regarded as the “post-meeting problems,” that any company – large, mid-sized, or small – is vulnerable to if not addressed (or avoided). Make time for the that closing round where everyone can offer feedback, see that the right point-people are carrying out their assigned tasks, and each and every meeting – whether they take place once a week or once every month – will not be in vain.
The Art of Business Storytelling
by Erica Swallow, SXSW Accelerator Advisory Board Member, SXSW
October 10, 2013
Ten years ago, businesses took out magazine and TV ads to captivate their audiences. Today, that model is being disrupted by digital media. Brands must now tell their stories across many platforms – online and off – and to many fragmented audiences. Entrepreneurs, as a result, are being forced to hone a skill that has long been void in the business world: The art of storytelling. It is more important than ever, then, to understand how to captivate an audience.
So, how do you tell a good story? To find out, I spoke with some of my favorite storytellers in business, a group of seasoned entrepreneurs who understand the art of language and the power of stories.
The tips and techniques to effective storytelling are indeed interesting and worth considering. The trick is in how to craft, polish and hone not only the story, but how it the story is told. Ms. Swallow writes: “Make it inspiring, memorable, and engaging. Tall order, but with a little elbow grease, it's doable.” In today’s technical, gadget-driven world, the fact that storytelling is making a comeback shows that the human element and need for a personal touch (thankfully) still exists.