This May, you’ll notice The EGC Group has gone through some changes. We’re excited to introduce our new logo, website, and overall brand enhancement.   As you’ll see, it’s all about connecting.  Why? read more

The EGC Group Wins Record Breaking Number of BOLI Awards

The EGC Group had its best showing ever at the 36th Annual Best of Long Island (BOLI) awards, winning an unprecedented 34 total awards. Included in the 34 awards were nine “Best of Category” statues, more than any other agency this year. read more

Connecting Big Ideas Locally

As marketers, we strive for “the big idea.” Sometimes, those big ideas get executed, but unfortunately they are often lost at the local level or at that last connection– the part where the customer is about to make their purchase.  How, then, do great programs get executed... read more

Making Connections with Twitter

Have you heard of Twitter yet?  I hope so. 
If not, the simple definition is that Twitter is...  read more

Event Marketing—The True Consumer Connection

The heightened visibility and increased community awareness inherent in a live event appearance, particularly a mass gathering event, serves to solidify your direct connection to the consumer in a totally controlled environment. read more