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In This Issue:

EGC's Top 10 Recommendations to Maximize Your Marketing Budget in 2009
As we enter the new year, many marketers are looking for ways to do more with less. EGC has compiled the Top 10 best practices that will make a marketing budget go further. Read more.

   

Almost 1,000 joined us for a family night of fun and celebration on New Year’s Eve!
New Year's Eve 2008, turned out to be a terrific one for the Cradle of Aviation Museum in Garden City when almost 1,000 Long Islanders turned up for a truly family-oriented fundraiser, featuring live entertainment, IMAX Movies, video games and more. Read more.

   

Project Spotlight: Site for Sore Eyes
EGC creates its first campaign for new client Site For Sore Eyes, branding the 38-store California chain "The Eyewear Boutique." Read more.

   

People in the Spotlight: Lindsay Fulton
An account executive, Lindsay E. Fulton joined EGC with a strong background in marketing and event coordination, earned during her time with several national and international companies based in California and New York. Read more.


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Tony Valado - Interactive Insider Interactive Insider

By Tony Valado

Welcome to the Interactive Insider. Each month, this column will feature news, information and advice regarding the world of digital technology and how best to use it.

 
Linking Strategies to Build Website Traffic


On December 22, Newsday printed an article “Links Can Help Drive Traffic to Your Web Site,” by Jamie Herzlich, in which EGC was quoted on how content is very important when it comes to getting others to link to you.

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The Fresh Report
Latest Trends in Marketing

Retail Holiday Marketing Report: Holiday Discount Frenzy..but what will the Hangover be for Marketers?

Twitter & THE Holiday Party

Convergence Marketing Case Study: Successfully Integrating Social Media into a Marketing Campaign


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