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Monthly Newsletter

November

EGC Provides Better Listening With New Social Media Tools


You know the saying: "You gotta be in it to win it!" That’s exactly how we feel about social media. People are sharing their experiences, talking about their likes and dislikes, and asking questions in this real time world. It’s important for a company or brand to be participating in this realm, because it’s where current and potential customers spend a bulk of their time.

 

These ever evolving forums may be hard to keep up with and it’s essential to use resources to engage and listen. EGC uses multiple tools to do these essential tasks on a large and granular level – from looking at larger aspects of an industry to what’s being said in a localized area.

 

Daily management on social networks isn’t for everyone. It can be quite overwhelming sometimes and difficult to use as a marketing tool. Our social media team lives and breathes this sphere of influence. Whether it’s a global, national or regional audit to see where you stand, or daily management for everyday engagement and listening, we’ve got you covered.

 

Leviton has developed a relationship with EGC to further evolve their presence on social networks. While they have a current social media presence, Leviton realizes how important these forums and outlets are. To enhance their social media visibility, EGC will conceptualize a strategy and train representatives for this word-of-mouth, customer service, about-the-consumer outlet.